LEGO® and Smyths Toys will return to The British Motor Show for a third year, continuing their sponsorship of the Live Stage and bringing back the expanded retail shop to the 2027 show.
The partnership will once again put LEGO® and Smyths Toys at the heart of the action, with the Live Stage bringing visitors together for entertainment throughout the show. With a show-floor retail shop, visitors will have more space to explore, discover their next build and pick up something to take home.
Andy Entwistle, CEO of The British Motor Show, said: “We’re excited to build on this partnership for another year and can’t wait to welcome LEGO® and Smyths Toys back to The British Motor Show in the summer, promising even more interactive entertainment, hands-on activities and exciting experiences for visitors of all ages.”
Taking place at Farnborough International Exhibition & Conference Centre between 20 and 22 August, The British Motor Show 2027 will bring together leading automotive brands, emerging technologies and live experiences, celebrating the past, present and future of motoring.
If you want your brand to be alongside the likes of LEGO® and Smyths Toys, contact our team to become a 2027 partner of the British Motor Show.
