EXHIBIT AT BMS 2026

The British Motor Show is the UK’s ultimate celebration of motoring, bringing together innovation, entertainment, and passion under one roof.

Held at Farnborough International Exhibition & Conference Centre between 21-23 August 2026, the Greatest Show on Wheels attracts over 40,000 visitors, from car buyers and enthusiasts to families and industry professionals, creating an unrivalled platform to showcase, engage and inspire.

Plus with a new refreshed layout and zoning for 2026, the show delivers a unique opportunity to align with shared values and create meaningful connections with a high-value audience, driving authentic engagement through live immersive experiences that leave a lasting impression.

Don’t miss your chance to be part of 2026's most talked-about event – partner with us today!

How Exhibitors Are Turning Live Events into Year-Round Campaigns

June 11, 2025

The Psychology of the Show: What Visitors Really Remember

June 11, 2025

From Tarmac to TikTok: How the Smartest Brands Repurpose Event Content

June 11, 2025

What Netflix, Nike, and The British Motor Show Have in Common

June 11, 2025

The Future of Automotive Events: Why Live Shows Matter More Than Ever in 2025

June 9, 2025

Your Audience Is Already Here – You Just Need to Show Up

June 9, 2025

The Family Factor: Why Car Brands Shouldn’t Ignore the Day Out Audience

June 9, 2025

How to Turn a 10x10 Stand into a 10x ROI Campaign

June 9, 2025

Beyond the Bonnet – Why Lifestyle Brands Belong at The British Motor Show

June 9, 2025

Why ‘Petrolhead’ Marketing Is Dead: The New Automotive Audience in 2025

June 9, 2025

Why Automotive Brands Still Win Big at Live Consumer Shows

May 20, 2025

From Static Stands to Live Demos: The New Formula for Automotive Engagement

May 20, 2025

Hybrid Is Out, Human Is In: The Return of Face-to-Face Experiences in 2025

May 20, 2025

From Footfall to Impact: Why Event ROI Is No Longer Just About Numbers

May 20, 2025

Why Consumer Shows Are the New Battleground for Brand Identity in 2025

May 20, 2025

Is Now the Time for Car Brands to Engage with UK Buyers Through In-Person Events?

May 12, 2025

The Rise of At-Event Apps: Transforming Consumer Events and Exhibitor Engagement

May 12, 2025

The British Motor Show: Scale, Impact, and Digital Reach

May 12, 2025

Maximising Your Event Presence: In-App, Printed Show Guide & On-Site Ad Banners

May 12, 2025

The British Motor Show: Driving a New Audience with a Fresh Approach

May 12, 2025

Unlocking New Opportunities: The Diverse Audience of The British Motor Show

May 12, 2025

The Role of Automotive Events in Consumer Buying Decisions

March 4, 2025

The Rise of Experience-Driven Sponsorships: Connecting with Consumers on a Deeper Level

March 4, 2025

The Power of B2C Events: Unveiling the Benefits for Brands

March 4, 2025

The Future of Automotive Shows: How the Industry is Evolving

March 4, 2025

The British Motor Show 2025: Our Biggest and Best Yet!

March 4, 2025

How to Design a Stand That Attracts (and Keeps) Visitors

March 4, 2025

How Events Can Help Brands Reach New and Untapped Audiences

March 4, 2025

Data-Driven Decision Making: How B2C Events Like the British Motor Show Enhance Brand Strategy

March 4, 2025

Why Lifestyle and Family Brands Should Exhibit at The British Motor Show

January 13, 2025

Why Car Manufacturers and Car Dealers Should Exhibit at The British Motor Show

January 13, 2025

Creating Shared Experiences: The Key to Unlocking Visitor Data at Events

January 13, 2025

Top 5 Consumer Event Trends to Watch in 2025

January 13, 2025

How Exhibitors Can Plan and Train Their Staff for Success at Face-to-Face Events

January 13, 2025

How to Create an Engaging Stand at your next event.

January 13, 2025

How Event Exhibitors Can Maximise ROI by Combining Physical Presence with a Digital Strategy

January 13, 2025

5 Top Tips for Planning a Stand at The British Motor Show

January 13, 2025

Post-Event Power Plays: How to Follow Up With Leads and Secure More Sales

December 17, 2024

🚀 The ROI of Real-Life: How In-Person Consumer Events Drive Sales, Loyalty, and Brand Love

December 17, 2024

10 Proven Strategies to Maximise Your ROI as a British Motor Show Exhibitor

December 17, 2024

How to Turn Foot Traffic Into Sales: Mastering On-Site Engagement Tactics

December 17, 2024

🔥 Beyond the Screen: Why Face-to-Face Events Are a Powerful Marketing Tool

December 17, 2024

👥 Why Human Connections Matter

December 17, 2024

How The British Motor Show Delivers Value Beyond the Booth

December 16, 2024

Why The British Motor Show?

December 16, 2024

Held at Farnborough International Exhibition & Conference Centre between 21-23 August 2026, the Greatest Show on Wheels attracts over 40,000 visitors, from car buyers and enthusiasts to families and industry professionals, creating an unrivalled platform to showcase, engage and inspire.

Don’t miss your chance to be part of 2026's most talked-about event – partner with us today!
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