The British Motor Show is the UK’s ultimate celebration of motoring, bringing together innovation, entertainment, and passion under one roof.
Held at Farnborough International Exhibition & Conference Centre between 21-23 August 2026, the Greatest Show on Wheels attracts over 40,000 visitors, from car buyers and enthusiasts to families and industry professionals, creating an unrivalled platform to showcase, engage and inspire.
Plus with a new refreshed layout and zoning for 2026, the show delivers a unique opportunity to align with shared values and create meaningful connections with a high-value audience, driving authentic engagement through live immersive experiences that leave a lasting impression.
Don’t miss your chance to be part of 2026’s most talked-about event – partner with us today! Stand prices starting from £450
ABC1 Visitors with high disposable income
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“The British Motor Show is one of the best events we do all year, with the vast amount of people you get to showcase your product to, we highly recommend to anyone looking to exhibit.”
Sandown Mercedes Benz
"We’re thrilled to return to the British Motor Show with Kwik Fit for our fifth consecutive year. Spanning three exciting days, the event offers a fantastic day out for families and passionate car fans alike. Performance is at the core of everything we do at Bridgestone, so we’re proud to be at the centre of the action as sponsors of the Bridgestone in partnership with Kwik Fit Live Arena and the Supercar Paddock".
Bridgestone UK
Consumer Sales Director
"This event is the perfect place to connect with motorists of all ages and share how our expertise, combined with the quality and performance of Bridgestone tyres, helps keep the nation’s drivers safe on the road".
Kwik Fit UK
Marketing Director
“We feel our brand growing with The British Motor Show, with every year getting bigger and better. It’s great brand exposure for us, really helping us make noise about what we do in the industry as well as taking deposits at the show.”
Cardusio
"The British Motor Show has a great audience demographic with lots of people who are very engaging and willing to spend money. It is a fantastic show with great organisers, security and staff with smooth set up processes, one of the best shows we pick to do".
James May's Gin
We’re proud to return to the British Motor Show as Official Sponsor of the UK Wrap Championships for a second consecutive year, it gives vehicle owners a front-row seat to the skill behind wrapping and paint protection, while also allowing us to engage directly with the community, share expertise, and showcase how our materials can help personalise, protect, and transform vehicles".
Avery Dennison EU
UK & Scandinavia Area Senior Sales Manager at Avery Dennison
“We highly recommend the British Motor Show, we’ve been for 3 years in a row and it is the best thing we do all year round.”
Tesouro Timepiece
BEWARE ATTENDEE AND EXHIBITOR LIST SCAMS
We have been made aware that exhibitors and partners are being approached via email from third parties offering to sell attendee data for The British Motor Show.
These emails are not from The British Motor Show, organisers Automotion Events Limited or the event venue Farnborough International.
We do not sell the data of our exhibitors or attendees, and we can assure all exhibitors and partners that we have not provided any personal data of attendees for this year’s event or previous events to these companies or any companies that may claim to have obtained attendee information.
We advise all exhibitors and partners not to engage with these companies as this is often an attempt at ‘phishing’, or poor quality or even fake data has been gathered or acquired in contravention of the General Data Protection Regulation (GDPR).
Please be vigilant of all communications and potential phishing emails. If you are contacted by a company about attendee data, please do not engage, and forward the email on to our team so we are aware. On no account should you make any payments to the companies behind them.
All official event communications will come from thebritishmotorshow.live, automotion.live or farnborough.com domains.
If you have any questions or concerns, please do not hesitate to contact us.
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